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Digital Marketing

This 8-week intensive weekend course provides hands-on training in core digital marketing disciplines, including SEO, PPC, Social Media, Content Marketing, ... Show more
Instructor
Dr Tausif Malik
Category
Marketing
5 Students enrolled
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Master digital marketing in just 8 weekends with this comprehensive course covering SEO, PPC, social media, content marketing, email campaigns, analytics, and strategy, culminating in a hands-on capstone project to launch your career.”

Master digital marketing in just 8 weekends with this intensive live online course. Designed for busy professionals and career-changers, our weekend-friendly format (Saturdays 9-11 AM Dallas time) delivers comprehensive training in all essential digital marketing disciplines. You’ll gain hands-on experience with SEO, Google Ads, social media marketing, content strategy, email automation, and analytics – all taught through real-world projects and case studies that build your professional portfolio from day one.

Launch your digital marketing career with confidence. Graduates receive a professional certification and career support including resume guidance and interview preparation. With flexible weekend scheduling and live instructor support, this is the most efficient way to break into the high-demand digital marketing field. Whether you’re looking to advance your current career, start freelancing, or transition into marketing full-time, this course gives you the skills, credentials, and portfolio to succeed in today’s digital economy.

Course materials
Course Syllabus
4 mb Download
Week 1
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Week 8
Who is this course designed for ?
This course is ideal for beginners, career switchers, entrepreneurs, freelancers, marketers looking to upskill, and anyone who wants to master digital marketing. No prior experience is required—just a willingness to learn!
What will I learn in this course?
You’ll gain hands-on skills in SEO, Google Ads, social media marketing, content creation, email marketing, analytics, and strategy development, culminating in a real-world capstone project for your portfolio.
Do I need any prior experience or tools?
No! This course starts from the basics. You’ll need a computer, internet access, and a free Google account (for Analytics and Ads). All other tools (e.g., Canva, Mailchimp) offer free tiers.
Will I get a certificate?
Yes! You’ll receive a verifiable digital certificate upon completing all assignments and the capstone project, which you can add to LinkedIn or your resume.
How much time should I dedicate outside of class?
Plan for 2–4 hours per week for assignments, practice, and project work. The more you put in, the more you’ll get out!
What if I miss a live session?
All sessions are recorded and shared with students, so you can catch up at your convenience. Instructor support is available via email or discussion forums.
What career opportunities does this course open up?
Graduates pursue roles like Digital Marketing Specialist, SEO Analyst, Social Media Manager, PPC Expert, Content Marketer, or Freelancer. We also provide career guidance and resume tips.
Can I take this course if I’m not in the Dallas time zone?
Absolutely! The live sessions are at 9 AM Dallas time (CT), but students from all time zones join. Recordings are available if the timing doesn’t work for you.
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Course details
Duration 30 hours
Video 20 hours
Assignments 8
Quizzes 8
Level Advanced
Certificate of Completion
3 Months
Course requirements

✅ Basic computer and internet knowledge
✅ No prior marketing experience needed (beginner-friendly)
✅ Access to a computer with an internet connection
✅ Willingness to learn and apply concepts through hands-on exercises

Intended audience

🎯 Aspiring Digital Marketers – Launch your career in digital marketing
🎯 Entrepreneurs & Business Owners – Promote your business online effectively
🎯 Marketing Professionals – Upskill and stay ahead in the digital landscape
🎯 Freelancers & Consultants – Offer digital marketing services to clients
🎯 Students & Career Changers – Gain in-demand skills for high-paying jobs

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