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Online MBA Degree Programme
Yenepoya Online

With the current digital boom and the demand for online education, Yenepoya aims to take its offerings to the online space, empowering learners worldwide to become the leaders of tomorrow. Keeping up with these changing times, the university has successfully launched Yenepoya Online to cater the learners from diverse backgrounds and communities with an affordable, flexible, and high-quality education preparing them to excel in the competitive professional world

Apply Now

Online MBA Degree Programme
Yenepoya Online

With the current digital boom and the demand for online education, Yenepoya aims to take its offerings to the online space, empowering learners worldwide to become the leaders of tomorrow. Keeping up with these changing times, the university has successfully launched Yenepoya Online to cater the learners from diverse backgrounds and communities with an affordable, flexible, and high-quality education preparing them to excel in the competitive professional world

Apply Now
Overview
Program Highlights
Specialization
Syllabus
Fee

Program Overview

The MBA in Marketing program equips students with strategic thinking and data-driven decision-making skills to thrive in the evolving marketing landscape. It offers a balanced curriculum covering consumer behavior, brand management, marketing analytics, and digital marketing strategies. By integrating core business principles with specialized marketing concepts, this program prepares students to craft impactful campaigns and build strong customer relationships.

 

Eligibility Criteria

  • Pass in an Undergraduate (Bachelor) Program of a minimum duration of three (3) years in any stream from a UGC Recognized University, with a minimum aggregate of 50% or an equivalent letter/numerical grade. A relaxation of 5% shall be given to SC/ST candidates.
  • Candidates who are in the final semester of the Bachelors Program are also eligible to apply for the Online MBA in Marketing Program.

Program Highlights

 Globally Recognized

 Affordable Degree Program

 Visiting & Guest Lectures

 Online degree equivalent to On campus degree – UGC

 Recorded Lectures

 Industry Oriented Webinars

 Globally Recognized

 Affordable Degree Program

 Visiting & Guest Lectures

 Online degree equivalent to On campus degree – UGC

 Recorded Lectures

 

 Industry Oriented Webinars

Specialization

  • Marketing Management (MM)
  • Human Resource Management (HRM)
  • Finance Management (FM)
  • International Finance (ACCA)
  • Data Science and Analytics
  • Marketing and Finance
  • Marketing and Human Resource Management
  • Human Resource Management and Finance
  • Healthcare Management

Syllabus Breakdown

1st Semester
  • Management and Organizational Behavior
  • Accounting for Managers
  • Marketing Management
  • Business Economics
  • Business Communication
  • Business Environment and Strategy
  • Human Resource Management
  • Corporate Finance
  • Business Statistics for Decision Making

 Marketing Management: 

  • Sales and Distribution Management
  • Consumer Behavior and Brand Management

Human Resource Management:

  • Compensation Management and Employee Engagement
  • Consumer Behavior and Brand Management

Finance Management:

  • Entrepreneural Finance
  • Banking and Financial Services

International Finance:

  • Corporate and Business Law (ACCA)
  • Performance Management (ACCA)
  • Financial Reporting (ACCA)
  • Financial Management (ACCA)

Data Science and Analytics:

  • Generative AI for Practitioners
  • Analytics Language for Managers*

Marketing and Finance:

  • Entrepreneural Finance
  • Consumer Behavior and Brand Management

Marketing and Human Resource Management:

  • Compensation Management and Employee Engagement
  • Consumer Behavior and Brand Management

Human Resource Management and Finance:

  • Compensation Management and Employee Engagement
  • Entrepreneural Finance

Healthcare Management:

  • Health Information Management
  • Planning of Healthcare Services

  Marketing Management:

  • Operations Management
  • Retail and Services Marketing
  • Digital and Social Media Marketing
  • Market Research
  • Cross Functional Elective 1
  • Cross Functional Elective 2

  Human Resource Management:

  • Operations Management
  • Talent Acquisition and Management
  • Organizational Development and Change Management
  • Performance Metrics and Analytics
  • Cross Functional Elective 1
  • Cross Functional Elective 2

  Finance Management:

  • Operations Management
  • Financial Markets
  • Financial Analytics
  • Investment Analysis and Portfolio Management
  • Cross Functional Elective 1
  • Cross Functional Elective 2

  International Finance (ACCA):

  • Taxation (ACCA)
  • Audit and Assurance (ACCA)
  • Advanced Financial Management (ACCA)
  • Advanced Performance Management (ACCA)
  • Strategic Business Leadership (ACCA)
  • Strategic Business Reporting (ACCA)

  Data Science and Analytics:

  • Operations Management
  • Python for Data Science
  • DBMS for Managers*
  • Web Data Extraction and Analytics*
  • Cross Functional Elective 1
  • Cross Functional Elective 2

  Marketing and Finance:

  • Operations Management
  • Retail and Services Marketing
  • Market Research
  • Investment Analysis and Portfolio Management
  • Cross Functional Elective 1
  • Cross Functional Elective 2

Marketing and Human Resource Management:

  • Operations Management
  • Retail and Services Marketing
  • Market Research
  • Organizational Development and Change Management
  • Cross Functional Elective 1
  • Cross Functional Elective 2

  Human Resource Management and Finance:

  • Operations Management
  • Investment Analysis and Portfolio Management
  • Performance Metrics and Analytics
  • Organizational Development and Change Management
  • Cross Functional Elective 1
  • Cross Functional Elective 2

 Healthcare Management:

  • Operations Management
  • Patient Care Management
  • Healthcare Quality Management
  • Healthcare Insurance
  • Cross-Functional Elective – 1
  • Cross-Functional Elective – 2
  • Research Based Learning

Recognization & Association

UGC

Approved

AICTE

Approved

ISO

9001-2015

NAAC

Accredited

AIU

Recognised

AIU

Recognised

ASSOCHAM

India

WES

Recognised

About Yenepoya Online (Deemed To Be University)

Yenepoya University, a not-for-profit trust, was established in 1991 by entrepreneur Mr. Yenepoya Abdulla Kunhi as its Chairman, with a commitment of uplifting the minorities in general. From its inception, the management dreamt of providing quality higher education and hired the best in their profession towards this goal. The university aims to foster academic excellence and global competencies among students in diverse domains like management, technology, commerce, etc. It envisions creating a vibrant knowledge capital and inspiring the leaders of tomorrow who can take this country to the forefront of developed nations. The National Accreditation and Assessment Council (NAAC) accredited the university with an “A+” grade in August 2022.

Admission Process

Learner's Authentication

  • Click 'Apply Now' to start the process
  • Fill in your basic details
  • Complete mobile number verification
  • Complete email verification

Admission Form

  • Fill the basic personal information
  • Fill the education and employment details
  • Upload photo and signature
  • Online fees payment
  • Submit form

Admission Confirmation by University

After the verification of all the documents and fees receipts, admission confirmation email and sms will be sent, which will include the students login credentials along with link.

Fee Structure

Total Fee

Indian - Civillian

INR 50,000/-

International Students (USD)

$ 800/-

Note: Applicable examination fee per year:
For Indian students: ₹3,000
For SAARC students: ₹3,000
For International students: $50

Indian Civillian (INR)

1st Year

INR 25,000/-

2nd Year

INR 25,000/-

International Students (USD)

1st Year

$ 400

2nd Year

$ 400

Note: Applicable examination fee per year:
For Indian students: ₹3,000
For SAARC students: ₹3,000
For International students: $50

Registration Form

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    Sample Certificate from Yenepoya Online

    Earn an UGC entitled degree, recognized around the globe:

    • National Assessment and Accreditation Council has awarded A+ Grade
    • Ranked 95th in NIRF 2023 Rankings
    • Degree equivalent to on-campus degree

    Frequently Asked Questions

    What is the Eligibility Criteria for the Online MBA Programme

    A Bachelor’s degree with a minimum 50% aggregate (45% for reserve categories)

    Yes, the DPU COL- Online MBA Degree programme is globally recognized. It is valid for points-based visa evaluation as well.

    Yes, the Online MBA programme by Dr. D.Y. Patil Vidyapeeth (Deemed-to-be-University) is approved and recognized by University Grants Commission (UGC).

    The Online MBA Degree Programme from Dr. D.Y. Patil Vidyapeeth – Centre For Online Learning (DPU-COL) is a two-year programme essential for the traits of future leaders to develop managerial skills and requisite industry knowledge. The D.Y Patil- Online MBA programme enables professionals to thrive and develop analytical abilities to face the business situation.

    • All participants who have passed a Bachelor’s degree from a recognized university in any discipline can apply for the Online MBA Degree programme.
    • They require at least 50% aggregate marks or 45% in the case of candidates belonging to reserved categories.
    • There is no entrance exam required for the Online MBA Course by Dr. D.Y. Patil University.