BBA in Marketing Management
36 months
Interactive
Yes
Indian - ₹ 1,02,200, Foreigners - $ 2,790
Discount are Available and one time payment
HSE 10+2 Its equivalent exam/diploma.
Admission Process
Learner’s Authentication
☑ Click ‘Register Now’ to start the process
☑ Fill in Your basic details
☑ Complete Mobile number verification
☑ Complete e-Mail verification
Admission Form
☑ Fill in basic personal information
☑ Fill in Educational and Employment details
☑ Upload Photo and Signature
☑ Online Fees Payment
☑ Submit Form
Admission
Confirmation by University
After the verification of all the documents and fee receipts, admission confirmation email and SMS will be sent, which will include the student login credentials along with link.
Program Structure
Semester I
- Fundamentals of Management
- Basics of Marketing
- Basics of Accounting
- Introduction to Economics
- Environmental awareness and Disaster Management
- Business English
Semester 2
- Organizational Behaviour
- Indian Economy
- Marketing Management
- Business Environment
- Indian Banking System
- Soft Skills – I
Semester 3
- Human Resource Management
- Banking Operations
- Introduction to Psychology
- Research Methodology
- Business Law
- Soft Skills – II
Semester 4
- Management Information System
- Entrepreneurship Development
- Introduction to International Business
- Quantitative Techniques
- Basics of Financial Management
- Introduction to Digital Marketing
Semester 5
- Introduction to Production Management
- Business Ethics and Corporate Governance
- Marketing of Financial Services
- Introduction to SMEs
- Consumer Behaviour
- Sales Management
Semester 6
- Project Management
- Event Management
- Fundamentals of E- Commerce
- Advertising and Sales Promotion
- Retail Management
- Project Work
Program Features
Degree from a Top Ranked University
UGC Entitled degree from India’s top ranked University.
Top grade Curriculum & Professors
Accamedicans and Industry experts designed curricula and taught by highly qualified professors
Learning Management System
DPU uses LMS SWAYAM (Study Webs of Active-Learning for Young Aspiring Minds) is a program initiated by the Government of India and designed to achieve the three cardinal principles of Education Policy viz., access, equity and quality.
Visiting Faculty & Guest Lectures
Industry professionals to teach, guide, and share their experience to enhance industry knowledge.
Live & Recorded Lectures
Students study at their own pace by participating in Live Lecture sessions or view the Recorded Lectures. Every Live is recorded and uploaded on the LMS.
Industry-oriented Webinars
DPU-COL not only offers interactive learning sessions and recorded course material, but regular interactions with industry experts are also provided.
Disclaimer: RiseBack is the authorized ‘Enrollment Partner’ for DY Patil University-Centre for Online Learning. The courses would be offered directly by DY Patil University-Centre for Online Learning. The fees would be directly paid to the university.
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